Here at Xtern Software, a big part of being located in Greensboro, NC means being located in Greensboro, NC. Meaning, it’s a big deal to us that our office is here as opposed to any other place on planet earth. All of us either grew up here, attended school here, or are raising a family here. Those are big life events -- and make us feel very anchored to this town!
As such, we try to be intentional about the ways we engage with our community. The past few weeks, we’ve had a chance to give back to our community in a variety of ways and further strengthen our ties to the community.
We were delighted to be part of the team that received the Corporate Volunteer Award through The Volunteer Center of the Triad's Heart of the Community Awards. We gifted our product, HaystackCRM, free of charge, to a worthy nonprofit recipient. The recipient, Triad Legal Group, provides legal aid to low and moderate income families in need of legal help. The overall project, Extreme Nonprofit Makeover, is designed to give a nonprofit a complete tech/digital makeover. It was a great experience getting to partner with other service providers in the area and we’re excited to take part in the next makeover!
SynerG is a young professionals group under the umbrella of Action Greensboro. One of our local universities, UNC at Greensboro, has an MBA program called the Bryan School. We were fortunate to present for both groups recently on the topic of digital marketing. Our perspective is that a quality website matters more in digital marketing than you may think. We also believe in a “less is more” approach and guide our customers on getting back to basics rather than chasing the latest trends.
It was great to present to both young professionals and graduate students. The Bryan students also asked great questions about our company culture, mission & values, and commitment to volunteerism. As a local company, it’s important to us to take part in efforts to retain young people. We know Greensboro to be a great place to live and work and want to share that!